PRODUCT DESIGN // SYSTEMIC DESIGN

Designing products
and services that fit

the system they're part of.

Most problems that look like a product problem are really a system problem: too many parties, mismatched incentives, handoffs nobody owns. I map the system first to find where a change will actually take hold, then design what goes there.

[Available for product design roles and engagements from [month].]

SELECTED WORK

CASE STUDIES COMING SOON.

ABOUT

Research, then design, then the thing that ships.

I’m a product designer with [8+] years of building software before that, which is why what I design tends to get built. I work from evidence: instrumented products, interviews, journey maps, and a daily research feed where I can set one up.

Recent work: Iliad (YC), designing the UX of an AI-native graphics product; [one line on Gateway/port work]. Based in [city, MT]; remote by default.

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